Bharathi Homes
(Rebranding for a Real Estate Player)
Bharathi Homes is a real estate player based out of Chennai which is considered to be one of the most trusted brands for first-time-home-buyers.
(Old Logo for Bharathi Homes)
Brand Anchor - Who are we?
Strong
Built with the best materials.
Professional
Compassionate, supportive and resourceful
Concept for the new logo
+
Doors
(Retained from
the old logo)
Brand Initials
The symbol
Trustworthy
Engineered by the best to last a lifetime.
Clean
Honest & fair
+
+
Building
Home
What it stands for
Doors
(Retained from
the old logo)
Brand Initials
Full color reproduction of the logo
Connecting back to the brand anchor
Building
Home
Strong
Built with the best materials.
Hexagon
One of the strongest structures in the world
Trustworthy
Engineered by the best to last a lifetime.
Professional
Compassionate, supportive and resourceful
Royal Blue
This shade of blue appears formal, secure and professional. A clear choice of color in an industry that runs on trust
Clean
Honest & Fair
Minimal Design
Made with deliberate thick stokes that sharply come together to make a strong minimal shape
Brand Extensions
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