BRANDING - ART DIRECTION - ILLUSTRATIONS - UX/UI
A recruitment service which helps companies make CXO & senior level hires.
Logo Unit & Typeface
Purple Quarters offerings fit inside the top right section of the managerial grid i.e., team management.
Precision & Skill
High level hiring requires precision and skill. The target ring would perfectly symbolise their services.
Choosing the typeface
Brand Identity Extension
R136 G0 B255
R233 G100 B67
Patterns evolved from the logo unit
Art Direction & Creative Strategy
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